CHALLENGE
The Muslim Gamechangers Network is a social justice training program for high school youth. I was presented with the challenge to create a brand surrounding the project that reflects: boldness, confidence, energy, and urgency. The deliverables included: a logo, website, posters, flyers, facebook ads, and a trailer for the program.
ACTION
I began the project with a logo so I had a base to work with in terms of colors and the general look and feel. The look and feel was then taken and incorporated into the rest of the deliverables.
RESULT
One of my greatest accomplishments with this project is how impressed the client was at the cleanliness and professionalism that resonated with the branding. This led the client to raise their own standards in terms of how professionally the program was being run.
